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Author Archives: Sunayna Gupta

About Sunayna Gupta

About Sunayna Gupta - I specialize in writing research based and quality content associated with IAdviceSEO. You can reach me at sunayna@iadviceseo.com ’.

Twitter’s IPO Success in the Stock Market

November 21st, 2013 | Posted by Sunayna Gupta in Social Media Marketing - (0 Comments)

Coming up with IPO of one’s own company is dream of every organization aspiring to make big. Twitter, one of the leading social networking website had come up with their IPO for 2013 which differed from that of 2012 in terms of public response as well as the offerings. Please visit this site to learn more.

They took every possible step to safeguard the future of their IPO and avoid facing debacle faced by Facebook. To the joy of Twitter, it sold out 70 million shares each of value $26 with things looking rosy for the company. We all agree that this field is highly competitive, yet they have managed to steer clear the initial competition of IPO. But there are many who are investing in bitcoin from www.ArmyOfBitcoin.com, and have been making even more money. Yet Twitter has to put in more efforts to justify the valuation provided by the investors. Here are some points that helped Twitter’s IPO takeover that of Facebook:

1. Twitter’s IPO did not needed banker buying. They did not required their bankers’ aid to trade above its IPO price. It showed on the first day of trading itself with closing done well above it. Comparatively in 2012, Morgan Stanley had to buy Facebook stock to keep its value above $38. If you are interested in trading stocks then check out forex trading in south africa.

2. Twitter’s CEO Dick Costolo took a different route before coming up with their IPO of 2013. He and the company’s founder showed up in lower Manhattan before opening it on the NYSE.

3. Twitter showed up its IPO for 2013 on-time which paved way for smooth trading, thus there was no stock market malfunction.

4. Twitter choose not to upsize its IPO when the demand rose. However they do increased its prices. The company managed to generate $1.8 billion and IPO earned a valuation of $14.4 billion for Twitter. It was tiny in comparison to Facebook, but working well.

5. Twitter is going to hold on the money generated by its IPO and use it for corporate purposes, capital expenditures or save it for any future needs of the company. Click over here now. Thus the profit went straight to the company’s pocket barring the early shareholders. I would say good strategy and very clever! Check out Crypto VIP Club Review to learn more about online money investment.

6. Goldman Sachs was the choice of Twitter as their lead underwriter of IPO. The big silicon valley IPOs have always led by Morgan Stanley but here Goldman Sachs was the company’s preference. Goldman prevented the passing of offerings out of the reach of retail investors and hedge funds.

7. Twitter lost almost $133.9 million in the 1st nine months of 2013. Yet the company choose to show up its IPO at early stage of its growth path. This improves the prospects of Twitter meeting high investor expectations.

8. Twitter’s stock scored big on the IPO day. The shares opened at $45.10 and went up by 75% in morning trading itself. Thus the Wall street fans of Twitter received new constituency. Here it also implies that millions of dollars were left on the table which the company needs to look after in the future.

Despite a smooth start to trading, Twitter is sure to face continued scrutiny as it works to justify a valuation of $31.7 billion to investors sensitive to the nuances of quarterly earnings reports.

“This is a giant poker game,” said Lawrence E. Leibowitz, chief operating officer of NYSE Euronext, as traders and bankers set the opening price in the minutes before Twitter’s stock began trading. “It will be a bit volatile, but it’s a very exciting deal.”

Twitter executives entered the New York Stock Exchange building in Lower Manhattan on Thursday morning as a light rain fell, and the usual mix of tourists and financial workers mingled outside, some snapping photos of the giant Twitter banner draped over the neo-Classical-style building’s facade.

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Inside, the floor of the exchange was unusually busy. An hour and a half before the opening bell, traders had staked out positions and a gaggle of reporters had assembled under the bell podium. Twitter’s bird logo was emblazoned on screens and posters throughout the exchange, and even plastered on the hardwood floors.

Mr. Noto, the Goldman banker who led the I.P.O., expressed relief once trading was underway with a tweet that read simply “Phew!”

But some stock analysts were already cautioning that Twitter was overpriced. Soon after the stock began trading, Brian W. Wieser of Pivotal Research, who had a price target of $30 on Twitter before the shares began trading, downgraded the stock to sell.

“With a price that pushes into the high 30s and beyond, Twitter is simply too expensive,” he wrote in a client note. To justify the opening price of $45.10, Mr. Wieser said Twitter would have to report more than $6 billion in annual sales by 2018, compared with the roughly $600 million expected this year.

NYSE Euronext executives said that as long as shares did not fall below the price of the first trade, the day would be viewed as a success. “Everyone will be really happy as long as it closes above the open,” Mr. Leibowitz said. By that small measure, the I.P.O. did not succeed, with shares closing just below the price of the first trade.

But by raising billions of dollars for the company and pulling off a relatively smooth first day of trading, Twitter, its bankers and its exchange have little to complain about.

After the stock had been trading for some time, Twitter’s team assembled outside the N.Y.S.E., braving a pelting rain to have their picture taken in front of the exchange.

“It’s a proud day for the company,” Mr. Costolo said. “But we have a lot of work ahead of us.”

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Using LinkedIn for Professional Benefits

August 19th, 2013 | Posted by Sunayna Gupta in Social Media Marketing - (0 Comments)
Business_linkedin

Application and use of various social networking websites for effective SMM cannot be ruled out either for an individual or any business. LinkedIn with sacramento branding agency is the most successful social networking platform for the professionals and companies to expand personal and professional contacts. Let us discuss some of the effective SMM strategies that can help promote a brand, or help you set up new professional contacts and find a suitable job through LinkedIn network, since networking is so important in the professional field, and there are even sites where you can learn how to do it in the right way.

LinkedIn for Professionals

To start with follow the basic rules:

  1. Build an attractive profile that discusses a specific goal. The title, location and industry should be marked by important information in short.
  2. Increase the number of contacts on LinkedIn.
  3. To enhance promotion follow or use other related groups or individuals.

Get started with SMM on LinkedIn by creating a profile and adding friends and acquaintances. Be active in reaching out to potential LinkedIn profiles and achieving a third – level. After you have finished adding all the acquaintances, look out for other people as well. Consider apply The Colin James Method Website and adding HRs and recruiters as these people are interested in expanding their contacts list. Search for representatives of the company or brand you are eyeing on and send them invitations. This way you would expand your communication range and increase chances of landing at a lucrative job offer.

Look out for interest groups and networking groups. Don’t underestimate your free spins group, too, as it could have valuable contacts.  Just follow them, wait for their confirmation. When you receive the confirmation, continue your search for other members who might be useful to you. Add them to your friends list. Don’t be hasty neither lazy in making things happen.

Once you have created a strong network of useful contacts, now you can shortlist them for job application. Adding Post update feature in your LinkedIn profile is the most convenient thing to do. If you need a job, started any new project, written an article, need business partner, etc. just post in the information in your profile without any hesitation and contact system13.org for some assistance.

For added impact, create your open group where you can post in information in discussion forum. This option works out best if you have your own personal blog and want to attract more people towards it, groups can be also used for event, trainings, courses, etc promotions. About courses, if you want to take English courses and lessons, look for Engli Shschool. They offer a different friendly approach in teaching and provides a high level of a learning experience. During the group creation pay attention to the use of apt keywords in title and description. It increases the chances of your group being found easily in the search results.

Keep your group active with some fresh and updated content. You can also invite the contacts to contribute their content into the group. If your group has more number of members with active participation, it would appear higher in search results.

Business Promotion via LinkedIn

LinkedIn has emerged as one of the strongest social media platforms for any business promotion apart from doing a job search. You can make use of unlimited bandwidth VPS
or lots of features of this networking website and help grow your business.

–         Locate the right people, cities and industry for your respective business.

–         Create new valuable professional relationships through the LinkedIn contacts.

–         Find skilled workers and specialists of concerned field.

–         Make use of the opportunity to post in useful content to attract new clients or partners.

–         Ask for feedback from satisfied customers.

–         Search online for suppliers or manufacturers.

–         Create valuable partnerships.

–         You can also use this platform for searching investors.

–         Advertise about your company, its services or products.

Use Tumblr and Enjoy Life

February 19th, 2013 | Posted by Sunayna Gupta in SEO - (1 Comments)
tumbler logo

The power of various social media platforms has been accepted by a major chunk of companies and people across the globe. We all are part of some or the other social media websites. The most popular ones as we know are Tumblr, Facebook, Twitter, Pinterest, LinkedIn, Google+ and so on. Here we are going to discuss the importance and benefits of creating your presence on Tumblr, a well-known blogging service used by millions of people worldwide. Many people find it so fascinating that they maintain an exclusive community on this website. Here is a list of factors which gives you enough reason to be a part of Tumblr.

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Top 10 Most serached terms in US

The year 2012 has ended with some unexpected and some expected online trends on the internet. Google is still the reigning king as far as search engines are compared. Facebook has been the most searched term in 2012 for one-word search criteria. Having a good SEO management is necessary to increase not only your searches but the type of customer you want to attract, with a good company like peaks digital marketing you can get an excellent service in all your communication movement and digital marketing.

Management from a good SEO company is necessary for every type of business or new product on the market, or even if you want to re brand it, you need to not only spread the word and searches but to increase your customers and the right market for it. It’s not just only views from random people but actually interested customers who will keep following your business and in the end they can bring more people. Many companies that do seo like Facebook thrive unexpectedly in many ways.

Facebook has bagged this position for the fourth time in a row forU.S.The trend of navigational searching getting inclined more towards one-word searches has risen by 16% in 2012. Experian Marketing Services have declared their list of 2012’s top search terms which we would see below. The entire data is based on the results of search activities seen on more than 60 search engines and maximum website visits between the month of January and November (results exclude mobile searches and traffic). To learn other related online marketing strategies, visit Webgator for more info.

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Content Marketing Trends in 2013

November 19th, 2012 | Posted by Sunayna Gupta in SEO - (0 Comments)
Content Marketing Trends in 2013

Since the arrival of best long distance moving companies in US, the role of content marketing and its strategies have been seen major modifications thanks to http://www.agenciesranked.com/. It is more than half of the year 2012 has passed and we are nearing 2013. Several companies have already started to make money with Empowr on their content marketing strategies for 2013. So what is going with the trend in 2013 and how things are going to different? According to the Charlotte SEO Agency who does budgeting loans, the first and foremost important thing to remember when you deal with content is ‘Quality’. No matter what steps you take quality and originality should be there. (more…)

facebook ads tips

More number of businesses and companies are using the Facebook platform for posting their business ads, as this seo in london is viewed and used by millions of people worldwide. In online marketing, social networking websites like Facebook are extensively used for ads as maximum numbers of people are part of one or the other of this type of website, but still using services for this is useful and Stellar SEO offers digital marketing for people who required these services. Facebook tops this list with millions of people and companies having their account on this website. (more…)